Normative control, in turn, targets the norms of the employees, attempting to affect what is considered to be good and bad, valuable and desirable. Communication scholars have theorized control as a communicative act, and in particular have contributed to the understanding of normative forms of control.

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Theory of CONCERTIVE CONTROL Chapter 6 Anya Nazaroff Before Concertive Control Theory… Examples: Bureaucratic Control: Entourage: Ari Gold Simple Control: Family Guy Clip 3 Elements of Concertive Control Control Identification Discipline Concertive Control CONTROL Control shifts from management to workers Workers create rules and norms Management provides value-based corporate vision that

Normative control operates internally by moulding common beliefs, values and attitude. However it is rigid in terms of homogeneous cultures and the cynicism. It tend to make employee to live a dual identity, and collective from become different that his real identity or If supporters of normative control in industry promise a self-regained, critics warn of a soul lost. of the insidious influence of organizations on the personal and emotional life of members, where a manager is tempted into a “practice of a tyranny more and more invasive than that which it means to replace.” “No one likes to see the previous authoritarian return,” Whyte states, “hut The management control research has not yet fully addressed the research questions of whether or not the use of coercive control systems would enhance the objective assumptions of organizational functionality if coercive control is used simultaneously with instrumental-remunerative and normative/concertive control systems.

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setting and verifying project targets), behaviour control (e.g. specify detailed procedure of how conduct tasks) or input control (e.g. the selection and training of personnel). Drawing on a survey of 214 members of a particular online message board community, we develop and test a model of social support, strength of ties, normative influence, and concertive control and Control process consists of three basic methods: future control which is also known as prevention control; concurrent or present control; and feedback control. There are five forms of control that can be used by managers in implementing the control process: bureaucratic, objective, normative, concertive and self. Recent developments in control hold that professionals are best managed through normative and concertive as opposed to bureaucratic and coercive mechanisms. This post-structuralist approach appeals to the notion of congruent values and norms and acknowledges the role of individuals’ subjectivity in sustaining professional autonomy.

This is similar to concertive control. “Concertive control occurs when employees police themselves, developing the means for their own control” (Eisenberg, 177). Workers decide together what is appropriate and what values and rules should apply to them. This allows workers to control themselves and they do not need supervisors.

emancipating the workers the concertive control actually replaced the control of the manager with an even tighter one, constructed by the workers themselves. We have performed a study at Visualize, a leading software-developer that has gone the other way. Describes how an (industrial) organization's control system evolved in response to a managerial change from hierarchical, bureaucratic control to concertive control via self-management teams.

Normative control and concertive control

Under output control, however, the employees' output is the target. Instead of controlling behavior, output control allows for a variety of behaviors as long as the desired output is produced.

Normative control and concertive control

The organization's members developed a system of value-based normative rules that controlled their actions more powerfully and completely than did the former system. This is similar to concertive control. “Concertive control occurs when employees police themselves, developing the means for their own control” (Eisenberg, 177). Workers decide together what is appropriate and what values and rules should apply to them. This allows workers to control themselves and they do not need supervisors.

Normative control and concertive control

Surges of ideologies of control are alternating between rational and normative rhetoric of control (Barley & Kunda, ASQ, 1992). Rational surges tend to coincide with 25-30 year long wave periods of expansion, while normative surges tend to coincide with periods of contraction (ibid.). However, Concertive control relies on participatory organizational techniques, such as team-based management, to promote a strong feeling of ownership and empowerment among the workers 10. Concertive resistance is exercised by organizational members according to a set of core group-level values which challenge, invert, or disrupt top-down control.
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Normative control and concertive control

They are attracted to JAR because it uses an unobtrusive, normative control system—concertive con- trol.

29 Sep 2016 Note that here the term “control” is favored over the more political term of one such organization uses the term “normative control” to describe how a form of “ concertive control” where work decisions are made base 25 Apr 2018 Controlling is one of the four main functions in management.
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addresses the problems inherited by feedback control gathering information about bureaucratic, objective, normative, concertive, and self-control are all called 

Strategic Control. Managers want to know if the company is headed in the right direction and if  Watch your neighbor watching you: Applying concertive control in changing They are attracted to JAR because it uses an unobtrusive, normative control  and symbols as targets of, as well as productive elements within, normative tution of more totalizing, 'concertive' forms of control (Barker, 1999) for bureau-. neo-normative/post-disciplinary control and paternalistic control. We thereafter account Tightening the iron cage: Concertive control in self-managing teams.


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Barker (1993) attributed the characteristics of normative control to concertive control, where he defined concertive control as a team-based control system that  

Communication scholars have theorized control as a communicative act, and in particular have contributed to the understanding of normative forms of control. Key words Normative control, Organizational Culture, Credo, Johnson & Johnson Purpose The purpose of this thesis is to exemplify how a Credo (i.e. code of conduct) is used in order to exercise normative control. This will be done through the development of a theoretical model describing how normative control is practiced in reality.

deinstitutionalizing the extant normative control system. That deinstitutionaliza tion is reflected in an ethical climate mix that may foster corruption and allow its normalization (Ashforth & Anand, 2003). Importantly, the rise of anomie, i.e., a deinstitutionalized normative control system, in the face of change is not inevitable

neo-normative/post-disciplinary control and paternalistic control. We thereafter account Tightening the iron cage: Concertive control in self-managing teams. 29 Sep 2016 Note that here the term “control” is favored over the more political term of one such organization uses the term “normative control” to describe how a form of “ concertive control” where work decisions are made base 25 Apr 2018 Controlling is one of the four main functions in management. process of control — bureaucratic, objective, normative, concertive and self. Tightening the iron cage: Concertive control in self-managing teams.

av M Liljenberg · 2015 · Citerat av 24 — has also been presented as a normative prescription and an officially sanctioned holistic way, concertive actions of people working together in interpersonal argues that even if leadership is distributed, power and control remain central-.